Local internet marketing delivers results

28 August 2008, 2:26 pm (0 comments)comments

Marketing on the internet sees some of its best results when the websites involved are for local media.

That's the finding of a new report by JupiterResearch for the Online Publishers Association (OPA), and...
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TV and internet marketing to converge?

28 August 2008, 2:25 pm (0 comments)comments

Everything seems to be converging these days, with every new phone having a camera, music player and portable grill attached, and the next step is the moving of TV marketing to resemble that on the...
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Facebook's strategic internet marketing criticised

27 August 2008, 1:50 pm (0 comments)comments

"Engagement Ads", a new internet marketing strategy appearing on Facebook has come in for a bit of criticism.

The ads work by letting Facebook members leave comments on participating adverts, add the...
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Internet marketing is way of the future

27 August 2008, 1:47 pm (0 comments)comments

Marketing on the internet appears to be the way forward for many of the biggest companies in the digital media sector, with many cutting back from "traditional" channels.

StrategyEye Digital Media...
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Online lead generation, a growing internet marketing strategy

26 August 2008, 2:21 pm (0 comments)comments

A strategy for marketing on the internet which is growing in popularity is online lead generation, also known in biz-speak as lead-gen or co-registration.

While in the traditional Read more...